Monday, August 15, 2022
Chuck Marunde, J.D., Broker/Owner 360-775-5424


iRealty Virtual Brokers


Broker/Consultant

Washington State

SUBSCRIBE
  • Home
  • Search MLS
    • Sequim MLS
    • Sequim MLS Map Search
    • Port Angeles MLS
    • Port Townsend MLS
    • San Juan Islands MLS
    • All Islands MLS
    • How to Search the Sequim MLS
  • Videos
    • Sequim Videos Q&A
    • Buyer Videos Part 1
    • Buyer Videos Part 2
    • Buyer Videos Part 3
    • Buyer Videos Part 4
    • Living in Sequim Video Channel
  • Books
    The Coming Real Estate Crash

    The Coming Real Estate Crash

    The Sequim Real Estate Trilogy

    The Sequim Real Estate Trilogy

    Sequim Real Estate Videos for Buyers: The Ultimate Video Guide for Sequim Washington

    Sequim Real Estate Videos for Buyers: The Ultimate Video Guide for Sequim Washington

    Escaping California to the San Juan Islands

    Escaping California to the San Juan Islands

    Get Healthy

    Get Healthy: Increase Natural Immunities, Cellular Energy, Deep Sleep & Decrease Blood Pressure

    Manage Your Energy

    Manage Your Energy Not Your Time

    Real Estate Brokerage From Bricks and Mortar to High Tech Virtuality

    Real Estate Brokerage From Bricks and Mortar to High Tech Virtuality

    7 Myths of Selling Your Home

    7 Myths of Selling Your Home

    Buying Your Retirement Home

    Buying Your Retirement Home

    The New World of Marketing for Real Estate Agents

    The New World of Marketing for Real Estate Agents

    Sequim Real Estate For Buyers: Free eBook Updates Forever

    Sequim Real Estate For Buyers: Free eBook Updates Forever

    24 Secrets of Buying a Country Home

    24 Secrets of Buying a Country Home

    Sequim Real Estate: A Buyer’s Guide

    Sequim Real Estate: A Buyer’s Guide

    Living Off The Grid iin Alaska

    Living Off The Grid in Alaska

    Buying and Selling Real Estate

    Buying and Selling Real Estate

    Trending Tags

      • Sequim Real Estate for Buyers (Free eBook Updates Forever)
      • Sequim Real Estate: A Buyer’s Guide (Paperback)
      • Escaping California to The San Juan Islands
      • Buying & Selling Real Estate in The Rain Shadow
      • Real Estate From Bricks & Mortar to High Tech Virtuality
      • The Seven Myths of Selling Your Home
      • Buying Your Retirement Home
      • The New World of Marketing for Real Estate Agents
    • Agents
      • Professional Buyer’s Agent
      • Flat Fee Listing Broker
    Tetralogy
    No Result
    View All Result
    • Login
    • Register
    • Home
    • Search MLS
      • Sequim MLS
      • Sequim MLS Map Search
      • Port Angeles MLS
      • Port Townsend MLS
      • San Juan Islands MLS
      • All Islands MLS
      • How to Search the Sequim MLS
    • Videos
      • Sequim Videos Q&A
      • Buyer Videos Part 1
      • Buyer Videos Part 2
      • Buyer Videos Part 3
      • Buyer Videos Part 4
      • Living in Sequim Video Channel
    • Books
      The Coming Real Estate Crash

      The Coming Real Estate Crash

      The Sequim Real Estate Trilogy

      The Sequim Real Estate Trilogy

      Sequim Real Estate Videos for Buyers: The Ultimate Video Guide for Sequim Washington

      Sequim Real Estate Videos for Buyers: The Ultimate Video Guide for Sequim Washington

      Escaping California to the San Juan Islands

      Escaping California to the San Juan Islands

      Get Healthy

      Get Healthy: Increase Natural Immunities, Cellular Energy, Deep Sleep & Decrease Blood Pressure

      Manage Your Energy

      Manage Your Energy Not Your Time

      Real Estate Brokerage From Bricks and Mortar to High Tech Virtuality

      Real Estate Brokerage From Bricks and Mortar to High Tech Virtuality

      7 Myths of Selling Your Home

      7 Myths of Selling Your Home

      Buying Your Retirement Home

      Buying Your Retirement Home

      The New World of Marketing for Real Estate Agents

      The New World of Marketing for Real Estate Agents

      Sequim Real Estate For Buyers: Free eBook Updates Forever

      Sequim Real Estate For Buyers: Free eBook Updates Forever

      24 Secrets of Buying a Country Home

      24 Secrets of Buying a Country Home

      Sequim Real Estate: A Buyer’s Guide

      Sequim Real Estate: A Buyer’s Guide

      Living Off The Grid iin Alaska

      Living Off The Grid in Alaska

      Buying and Selling Real Estate

      Buying and Selling Real Estate

      Trending Tags

        • Sequim Real Estate for Buyers (Free eBook Updates Forever)
        • Sequim Real Estate: A Buyer’s Guide (Paperback)
        • Escaping California to The San Juan Islands
        • Buying & Selling Real Estate in The Rain Shadow
        • Real Estate From Bricks & Mortar to High Tech Virtuality
        • The Seven Myths of Selling Your Home
        • Buying Your Retirement Home
        • The New World of Marketing for Real Estate Agents
      • Agents
        • Professional Buyer’s Agent
        • Flat Fee Listing Broker
      No Result
      View All Result
      iRealty Virtual Brokers
      No Result
      View All Result
      Home Selling Your Home

      Selling a Home in Sequim is More Than the MLS

      by
      July 27, 2012
      Reading Time: 3 mins read
      0 0
      0

      selling-a-sequim-homeSelling a home in Sequim requires much more than just listing it in the Sequim MLS, whether that is the Olympic Listing Service or the Northwest MLS, or both.  It used to be a Realtor could just put his listings in the MLS and run a little ad in the Sunday paper once or twice for each home, and that was marketing real estate.  Wow, things have really changed since then.

      Selling a home in Sequim or Port Angeles, or anywhere in the country for that matter, is not what it used to be.  It has dramatically changed in recent years.  I’m not talking about  changes in the economy, the mortgage debacle, or the state of the real estate market.  I’m talking about the marketing and advertising of real estate for sale.  The way buyers and sellers are connecting has taken a leap into the future, although I admit that leap was more like a frog in a pot of water slowly getting warmer until finally we have reached a steady boil.  There is no precise point in time when this dramatic change took place, but it certainly has.  As far as marketing real estate is concerned, I think it is fair to say the future is here.

      Most real estate brokers and agents around the country are still operating with a 20-year old business model.  They are relying on what used to work, what they’ve done for 20 years, and it made them some pretty good money for a long time.  But today brick and mortar buildings, impressive conference rooms, billboards, multiple page advertisements in the real estate magazines and massive advertising in print newspapers almost go unnoticed by the astute buyer who knows how to do his due diligence to shop for a home.  This discerning buyer knows how to research and find a competent and trustworthy Realtor.  This buyer is not fooled by gimmicks or “loud advertising.”  Today print advertising plays a small role in capturing buyers’ attention.

      USA Today had a great article on August 8, 2008 in the Money section, entitled, “Faster, higher, stronger – and digital.”

      Marketing around the Olympics used to be like a 100-meter cakewalk.  You’d pay a gazillion dollars to the International Olympic Committee, then pay a gazillion more to brag like heck about it on TV and in print ads.  That was then.  This is now:  Add on a multi-pronged digital ad strategy that feeds on megabuzz.  It must touch all the hot buttons from the hippest social-networking sites to the coolest blogs to the cellphones of those most coveted by marketers – trendsetters 18 to 26.

      Technology, the digital age, and the Internet, have changed the rules of the game  for selling a home in Sequim or Port Angeles.  Of course most buyers and sellers are not 18 to 26, but even people in their 70’s are using the Internet for email, for shopping, and for research on buying and selling real estate.

      Selling a home in Sequim requires much more than simply listing it in the MLS and running an ad.  Effective marketing today will include an Internet strategy that has more power than any local newspaper.  That’s especially true for Sequim since most of our buyers are coming from out of state.  Of course, there are principles of advertising that will always be true.  There are principles of sales and the effective use of words and images that a professional learns to use.  But the medium and the techniques of selling a home in Sequim have changed.

      Does your Realtor comprehend these changes and this new frontier?  What is your comprehensive plan to market and sell your home?

      Last Updated on July 27, 2012 by Chuck Marunde

      Tags: selling a home in sequim
      ShareTweet

      Related Posts

      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Chapter 1 (Part 3 of 3)

      October 22, 2019
      3
      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Chapter 1 (Part 2 of 3) The Open House

      October 22, 2019
      2
      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Chapter 1 (Part 1 of 3)

      October 10, 2019
      5
      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Part 5

      August 3, 2022
      2
      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Part 4

      January 6, 2021
      2
      How to Sell Your Home
      Selling Your Home

      How to Sell Your Home: 7 Myths Part 3

      January 6, 2021
      2
      Next Post

      Real Estate Brokerage is Changing Rapidly

      How Much Will My House Cost?

      Leave a Reply Cancel reply

      Your email address will not be published. Required fields are marked *

      I agree to the Terms & Conditions and Privacy Policy.

      This site uses Akismet to reduce spam. Learn how your comment data is processed.

      "I wish I read this before selling my
      home. I could have saved $50,000." Andy 

      Search 2,200 Articles by Category

      • Trending
      • Comments
      • Latest
      Buyer and Seller

      What if a Buyer and Seller Talk to Each Other?

      August 5, 2022
      10 Best Places to Retire

      Why is Sequim One Of The 10 Best Places To Retire?

      September 22, 2019
      Terminate a real estate contract

      How to Terminate a Real Estate Contract

      December 31, 2020
      Prorate Propane

      How to Prorate Propane at Closing

      August 15, 2015
      print newspapers

      Print Newspapers Losing Readers to the Internet

      42
      FNMA Killing Transactions by Requiring Private Road Maintenance Agreements

      FNMA Killing Transactions by Requiring Private Road Maintenance Agreements

      31
      Buyer and Seller

      What if a Buyer and Seller Talk to Each Other?

      28

      What Documents Does a Buyer Need to Buy Real Estate?

      24
      Marunde-Books

      Marunde Books: I’m Having Far Too Much Fun Here

      August 15, 2022
      Financing Contingency

      What does “The Financing Contingency Shall Survive the Closing Date” Mean?

      August 12, 2022
      Sequim Real Estate

      Massive Upgrades to Sequim Real Estate Blog

      August 11, 2022
      Subscription to iRealty Virtual Brokers Real Estate Blog

      How Do I Subscribe to This Real Estate Blog?

      August 11, 2022

      Subscribe to Chuck 
      Marunde's Newsletter

      Popular Stories

      • Buyer and Seller

        What if a Buyer and Seller Talk to Each Other?

        0 shares
        Share 0 Tweet 0
      • Why is Sequim One Of The 10 Best Places To Retire?

        0 shares
        Share 0 Tweet 0
      • How to Terminate a Real Estate Contract

        0 shares
        Share 0 Tweet 0
      • How to Prorate Propane at Closing

        0 shares
        Share 0 Tweet 0
      • The Sequim Blue Hole – A Map of Rainfall

        0 shares
        Share 0 Tweet 0

      Leaving Comments   I hope you’ll join our community and leave comments from time to time. Please realize that comments, if approved, will be public, so do not use any personal information you don’t want broadcast to the world, and definitely don’t leave a phone number. Comments are not the place to ask Chuck Marunde for help in finding a home. To do that, call or text Chuck.

      Neither Chuck Marunde nor iRealty Virtual Brokers offers legal advice on this site. Please Read Our Legal Disclaimer

      If you’d like to view how we protect your privacy, see our Privacy Policy.

      iRealty Virtual Brokers

      iRealty Virtual Brokers reaches out to buyers around the United States with thousands of online articles, MLS sites, apps, real estate books, videos, and much more specifically to help buyers find all the answers to their questions. We also now offer a flat fee commission listing service that saves sellers tens of thousands of dollars.

      iRealty Virtual Brokers
      125 Olympic Ranch Ln
      Sequim, Washington 98382
      360-775-5424

      Search the entire NWMLS in Washington State:

      Sequim-Homes.com

      The largest independent real estate blog in the State of Washington with over 2,200 articles totally focused on our client’s best interest, their needs and their curiosity. All free and 100% reliable. I’m here if you need me, 

      © 2006-2022 iRealty Virtual Brokers and Chuck Marunde

      No Result
      View All Result
      • Home
      • Search MLS
        • Sequim MLS
        • Sequim MLS Map Search
        • Port Angeles MLS
        • Port Townsend MLS
        • San Juan Islands MLS
        • All Islands MLS
        • How to Search the Sequim MLS
      • Videos
        • Sequim Videos Q&A
        • Buyer Videos Part 1
        • Buyer Videos Part 2
        • Buyer Videos Part 3
        • Buyer Videos Part 4
        • Living in Sequim Video Channel
      • Books
        • Sequim Real Estate for Buyers (Free eBook Updates Forever)
        • Sequim Real Estate: A Buyer’s Guide (Paperback)
        • Escaping California to The San Juan Islands
        • Buying & Selling Real Estate in The Rain Shadow
        • Real Estate From Bricks & Mortar to High Tech Virtuality
        • The Seven Myths of Selling Your Home
        • Buying Your Retirement Home
        • The New World of Marketing for Real Estate Agents
      • Agents
        • Professional Buyer’s Agent
        • Flat Fee Listing Broker

      © 2006-2022 iRealty Virtual Brokers and Chuck Marunde

      Welcome Back!

      Login to your account below

      Forgotten Password? Sign Up

      Create New Account!

      Fill the forms bellow to register

      *By registering into our website, you agree to the Terms & Conditions and Privacy Policy.
      All fields are required. Log In

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.