The Seattle RE BarCamp, which is the premier annual real estate marketing and technology event in Washington and the northwest was held last Thursday in Seattle under the shadow of the Seattle Space Needle.  This is a major training and sharing event for Realtors, and yours truly participated as a panelist on video production and video blogging.  I had a great time talking with other top producers from all over the northwest.  These are Realtors who are on the cutting edge of marketing for their clients using the most powerful technologies and the Internet.

Seattle RE BarCamp

Seattle RE BarCamp

Seattle RE BarCamp

In this photo, the panelists on the Video Production session was a big hit.  Chuck Marunde, on the far right, was a teacher (“panelist”) on the subject of how Realtors can effectively market their listings on the Internet and reach buyers effectively using videos.  The Seattle RE BarCamp held many sessions throughout the day on the hot topics of the day for helping buyers and sellers in this real estate market.

Seattle RE BarCamp

“I was surprised that only about 2% of the Realtors in the northwest region attended this event.  I was more surprised that not a single Realtor from Clallam County, apart from myself, attended.  This is the latest and most important technology information and marketing information to hit the industry, and you would think Realtors would climb over each other to attend and learn how they can effectively market listings and help their clients achieve their goals.  But apparently not.”

When asked why more Realtors from the mainstream did not attend or seem not to be interested in technology and Internet marketing, Chuck replied, “As I wrote in my book, The New World of Marketing for Real Estate Agents, the traditional real estate brokerage model is broken, and the majority of my brethren are stuck in a 20-year old business model.  That’s one of the reasons clients are frustrated, but it is a major reason so many brokers are closing their doors and consolidating, not to mention a reason so many Realtors have left the business entirely.”

The Seattle RE BarCamp was a tremendous networking and learning experience for Realtors who want to be early adopters and meeting their clients needs with the latest technologies.

Possibly Related Posts: